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From Seed To Shelf: Why It's Important That Brands Grow Their Own Flower.

Updated: Jan 5


A hemp field with the text from seed to shelf why its important that brands grow their own flower

When it comes to purchasing cannabis products, there are many factors to consider, including the quality and potency of the product, the price, and the brand behind it. One important factor that should not be overlooked is whether the cannabis brand is growing from seed to shelf, or sourcing them from a third party.


There are several reasons why it's important to choose a cannabis brand that grows its own products:


  1. Quality Control: When a cannabis brand grows its own products, they have complete control over the cultivation process, from the seed selection to the harvesting and curing. This allows them to ensure that their products are of the highest quality and free from any contaminants or harmful additives. When a brand sources their products from a third party, they have less control over the quality and consistency of the product.

  2. Transparency: When a cannabis brand grows its own products, it can be more transparent about its cultivation process, including the use of pesticides, fertilizers, and other chemicals. This is important for consumers who are concerned about the safety and purity of the products they are using. When a brand sources its products from a third party, it may not be able to provide this level of transparency.

  3. Sustainability: When a cannabis brand grows its own products, they have the opportunity to implement sustainable cultivation practices, such as using renewable energy sources, reducing water usage, and minimizing waste. This is important for consumers who are concerned about the environmental impact of cannabis cultivation. When a brand sources its products from a third party, it may not be able to ensure that the products were grown sustainably.

  4. Consistency: When a cannabis brand grows its own products, it can ensure that its products are consistent in terms of quality, potency, and flavor. This is important for consumers who are looking for a specific experience from their cannabis products. When a brand sources its products from a third party, there may be more variation in the products due to differences in cultivation practices.

  5. Innovation: When cannabis brands grow their own products, they have the opportunity to innovate and develop new strains and products that are tailored to the needs and preferences of their customers. This is important for consumers who are looking for new and exciting cannabis products. When a brand sources its products from a third party, it may not have the same level of creativity and innovation.


In conclusion, there are many reasons why it's important to choose a cannabis brand that grows its own products. By doing so, you can ensure that you are getting high-quality, transparent, sustainable, consistent, and innovative cannabis products. So the next time you are in the market for cannabis products, be sure to look for a brand that is growing its own products.

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